Pedal Power Photography Show at Wheelworks

Got this in the email, go check this out!

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Now that the post-race adrenaline has dissolved in blood and alcohol, it’s time to go back and savor the juicy bits of muddy war-times. It’s like a good aged wine (or whiskey), to be consumed, unlike recovery beer, by contemplatively engaging your palate to discover the nuances of this season’s cyclocross crop.

This is to mark your calendars for
Thursday, January 21st, 2010.
Pedal Power Photography and friends will host an end-of-season show/party at Wheelworks in Belmont

Here’s a preview scoop on what to expect:
– photography, posters, paintings
– beer
– food by Sofra bakery
– pasta from Colavita
– friends, more friends and people who will become your friends
– music
– AUCTION (more on that in a pretty flyer to come out after New Year’s as a reminder)
– ACTION

That was short, right?

And here’s a cookie for those who read it to the end and marked their calendars:

Photos from Sterling and NBX.

Happy Holidays Everyone!!
Beer.Cupcake.Mustache. – now available at Wheelworks in Belmont

Beer.Cupcake.Mustache. sums it up in black and white print form. The book contains interviews and b/w photographs of 50 cyclocross racers, categories 4 through Elite (read: beginners through pro’s); featuring interview with Richard Fries, Hannah
Kirshner (Elite racer and a famous cupcake maker) and the North Star of the ‘Cross Style
– Yash Katsumi. A rumour has it that the guru has retired from cx racing because it was impeding Yash’s focus on keeping cx style and culture in check.

An illustrated glossary of basic cyclocross phenomenae is included to make sure that non-racing audience feels comfortable flipping through the book.

If you ever wonder why some (so many even perhaps here in the north east?) people go out of their way to compete in ultimate suffering while fighting mud, sleet, snow, rain, hail and their brain (which screams – “STOP!! NO MORE!!” and that’s point where you push even harder if you are a racer), you need this book.

Beer.Cupcake.Mustache. goes for $28 online (before tax and s&h) and $25 (before tax) at Wheelworks in Belmont.

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Lance Armstrong’s Coach Visits Wheelworks, Go Ride With Him

Got this in the ole mail box today, looks like it might be a good time. Show up, ask all your pressing Lance questions, get your books signed, get your calves critiqued, umm talk about this years tour. Honestly the more I think about it the more this sounds like fun.

Lance Armstrong’s coach makes New England stop at Belmont Wheelworks for group ride & book signing:

Internationally known cycling coach Chris Carmichael to promote new book

“The Time-Crunched Cyclist”

WHAT: Love staying in shape? No time for exercise? Think Lance Armstrong is awesome? Two words for you: Chris Carmichael, who’ll be in town to sign his new book, The Time Crunched Cyclist, and to answer your questions in person about how to fit some reasonable riding into your unreasonable schedule. Carmichael, who coached Lance to seven consecutive Tour de France victories and this year’s comeback third place, makes his only New England stop at the Belmont WHEELWORKS on September 17th with a group ride and a Q & A. Says Carmichael, “We’re not 20 anymore. Many of us have families and jobs and can’t commit to 10 or more hours per week on our bikes. For most of us, “your training program is the only thing stopping you from enjoying cycling the way you used to. Why? Because predominant theories in training are still stuck in the 1980s.”

The event will begin with a 2-hour group ride for up to 40 local cyclists led by Carmichael. All riders should be intermediate level or more advanced and be able to maintain a 17 to 19 mph pace. After the ride, the public is invited to a clinic and book signing reception sponsored by GU Energy Labs at the Belmont WHEELWORKS. You have to register for the ride by emailing [email protected] and all are welcome to the book signing reception later in the evening.

WHEN: Thursday, September 17th

3:30pm Ride Meeting Time at Belmont Wheelworks

4:00pm Ride Departure

6:30pm-8pm Clinic & refreshments at Belmont Wheelworks following the ride

WHERE: Belmont WHEELWORKS 480 Trapelo Road Belmont, MA 617.489.3577

COST: The ride and in-store appearance are free and open to the public.

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Hey Ladies! Ladies Night At Wheelworks

Women’s Night at Wheelworks Friday February 27th 6-9pm

20% discount on all women’s clothing
Food and Refreshments (Thanks Harpoon!)
Free gift bag for the first 50 women
Raffle to benefit Best Buddies

More info here.

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Cyclocross Mechanics Clinic At Wheelworks Too

Come learn the ropes of prepping and cleaning your Cyclocross bike with Matt Roy, MM Racing Team Mechanic.

Check out the flyer here. (pdf)

Price of admission gets you a custom mini-pit kit from Pedros with the stuff you need to keep your bikes running perfectly. The kit retails for $44.99 but if you come to the event, you’ll get the bucket and the know-how for $29.99.

The clinic will be held behind Wheelworks Too – 22 Church Street, Belmont (just around the corner from Belmont Wheelworks). There will be tents, heaters, lights, several very dirty/muddy Seven Cycles Cyclocross bikes, beer and salty snacks for the full “pit” experience!

The clinic will cover the essentials of cyclocross bike maintenance and cleaning. Matt will start with bike washing and continue with some standard checks done each time a bike is worked on. He will review tire pressure, pit etiquette and technique and answer any ‘cross specific questions you may have. The event will be outside so dress warmly! You will not need to bring
your bike – there will be a few dirty Seven’s on hand to do the walk-throughs.

For more info go to wheelworks.com. RSVP required.

Event Details:

Date: Thursday, November 20th

Time: 7pm-8:30

Cost: $29.99 includes Pedros Pit Kit (a $44.99 value) & instruction by one of pro cycling’s finest mechanics

RSVP: Required to participate – Call or email Gary Wood – [email protected] – 617.489.3577

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MM Racing Team Launch Party

Come celebrate the kick off of the cyclocross season with the MM Racing team launch party at Wheelworks in Belmont on Friday October 3rd from 7-10 pm.

Matt Roy and Mo Bruno Roy have got an incredible new sponsor to announce and raffle prizes from our dedicated sponsors. There will be beer from Harpoon and prizes from Embrocation Magazine, Chinook, Michelin, Mad Alchemy Embrocations, Pedros, Bowchies, the Atomic Cafe and a rapidly growing list.

Can’t make the event? You can still buy raffle tickets through BikeReg (event ID=7187).

For more info, email Matt at [email protected] or go to mmracing.org.

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